BGC executive director Chester Borden, seen in this 2022 file photo, is one of the four community champions who’ve put their faces on the line for the club’s first-ever Yule Be Pied fundraiser. “I don’t want to get pied, but anything for the kids. If it’s bringing some funding in here for the kids, I’m with it for sure,” he said. Cape Breton Post fileArticle contentThe face of a Cape Breton youth club could be covered in pie later this month as part of a holiday fundraiser.THIS CONTENT IS RESERVED FOR SUBSCRIBERS ONLY.Subscribe now to access this story and more:Unlimited access to the website and appExclusive access to premium content, newsletters and podcastsFull access to the e-Edition app, an electronic replica of the print edition that you can share, download and comment onEnjoy insights and behind-the-scenes analysis from our award-winning journalistsSupport local journalists and the next generation of journalistsSUBSCRIBE TO UNLOCK MORE ARTICLES.Subscribe or sign in to your account to continue your reading experience.Unlimited access to the website and appExclusive access to premium content, newsletters and podcastsFull access to the e-Edition app, an electronic replica of the print edition that you can share, download and comment onEnjoy insights and behind-the-scenes analysis from our award-winning journalistsSupport local journalists and the next generation of journalistsRegister to unlock more articles.Create an account or sign in to continue your reading experience.Access additional stories every monthShare your thoughts and join the conversation in our commenting communityGet email updates from your favourite authorsSign In or Create an AccountorArticle contentBGC Cape Breton (formerly known as the Boys and Girls Club of Cape Breton) recently launched its first-ever Yule Be Pied fundraiser to help support programs at the Whitney Pier club.Article contentArticle contentLongtime BGC executive director Chester Borden, drummer and retired educator Paul Gartland, well-known entertainer Jenn Sheppard and Mi’kmaw leader and BGC board president Jeff Ward have all stepped up as community champions for the fundraiser, which will see the person who has the most money donated in their name get pied on Dec. 19.Article contentArticle contentPeople can participate by visiting www.bgccb.ca and choosing the person they would like to see get their just desserts in the name of charity.Article contentAnd so far, Borden is leading the way.Article content“It looks like I’m getting pied, buddy, no matter what,” Borden said with a laugh when asked how the fundraiser is going. “I don’t want to get pied, but anything for the kids. If it’s bringing some funding in here for the kids, I’m with it for sure.”Article contentBorden credited local marketing and research company RISE Results with baking up the idea for the fundraiser and choosing the first four participants.Article contentNext year he’s hoping that four local politicians will volunteer to put their faces on the line for some humble pie.Article contentHe said Cape Breton Regional Municipality Mayor Cecil Clarke, Cape Breton Centre-Whitney Pier MLA Kendra Coombs, Sydney-Glace Bay MP Mike Kelloway and Sydney-Whitney Pier MLA Derek Mombourquette would be ideal tart targets.Article contentArticle content“They all have ties to this club, so next year I hope it’ll be them,” he said.Article contentArticle contentArticle contentSAFE, SUPPORTIVE SPACEArticle contentBGC Cape Breton has been offering children of all ages a safe and supportive place to grow and learn for more than 30 years, starting off as the Sydney Police Boys and Girls Club in 1989 then merging with the Whitney Pier Youth Club Society in 1994 and finally uniting under the BGC Canada umbrella in 2011.Article contentBorden has been mentoring kids for 44 years, serving as executive director of the club for the last 20 years.Article contentIn addition to providing a safe and supportive space, the club offers after-school and evening programming such as help with homework, arts and crafts, outdoor recreation, game nights, swimming, financial literacy for teens and summer activities that include outings to parks and museums and overnight camping in Cheticamp.
Face of Cape Breton youth club could get covered in pie
