2 hours agoNewsDuration 7:06Corryn Clemence, the head of the Tourism Industry Association of P.E.I., joins Louise Martin of CBC News: Compass to talk about the NHL tourism destination deal the province signed. ‘We’re always punching above our weight’ when it comes to competing with bigger-budget destinations for the attention of possible visitors, she points out. Her bottom line? Prince Edward Island needs this kind of partnership to stand out from the crowd.
Of hockey and tourism head counts: What P.E.I. gains from that controversial NHL promotional deal
